Launch Your Lash Line (Online Course)

Ready to create your own lash product line and grow your brand? This 3-hour online video course, hosted on , provides a step-by-step guide on how to launch your lash line from scratch. Whether you're an aspiring entrepreneur or an experienced lash artist, this course is packed with actionable insights, practical tools, and industry secrets to help you succeed. Plus, you’ll get one full year of access starting from the date of purchase, allowing you to learn at your own pace, with automatic instant access right after purchase.

What You'll Learn:

Foundation & Planning: Learn why starting a product line is a great move, and get equipped with checklists for accounts, supplies, and branding.
Product Development: Understand the essentials of lashes, liquids, and tweezers, and how to work with manufacturers to create your custom products.
Branding & Marketing: Discover how to find your brand's unique color palette, trademark your name, and effectively market your lash line through proven strategies.
Business Essentials: Build a strong foundation with tips on creating a budget, setting up your business, pricing your products, and establishing policies.
Packaging & Shipping: Master the essentials of packaging, shipping, and freight options to deliver your products seamlessly to customers.
Pro Insights: Gain insider tips on communication, negotiation, and quality control to build lasting relationships with manufacturers and customers.
Bonus Resources: Includes a profit margin calculator and expert advice on building your brand's website and social media presence.

How to Access:

This course is hosted on for instant access. Follow the instructions below to secure your enrollment and start your learning journey immediately.

Use the email you want to associate with your Mish Esthetics Academy account at checkout.
If you already have a Mish Esthetics Academy account with that email, you'll receive a welcome email confirming your enrollment, or you can log in directly to access the course.
New users will receive instructions to set up their account after purchase.

Take control of your lash business dreams and learn how to create and launch a successful lash line with confidence! Enroll today to get started.

Full Course Curriculum:

Lash Line Student Manual (Downloadable PDF)

Course Topics (Videos)

Introduction (3 min)
Why Start a Product Line? (5 min)
P.S.S.P (9 min)
How to Find a Manufacturer (16 min)
Lash, Liquids, Tweezers (42 min)
Lash and Tweezer Checklist (8 min)
Accounts Checklist (5 min)
Ordering Budget (2 min)
Supplies Checklist (2 min)
Branding Checklist (6 min)
Finding Brand's Color (3 min)
Branding Tips (9 min)
Trademark (3 min)
Business Setup Checklist (3 min)
Packaging & Shipping Essentials (12 min)
Placing Order, Freight Options, Payment Methods (10 min)
Communication, Negotiation, Quality Control, Valued Customer (10 min)
Profit Margin Calculator (8 min)
Pricing Lash Products (2 min)
Shipping to Customers (4 min)
My Pro Tips (<1 min)
Marketing the Lash Line (8 min)
Building Brand Website (2 min)
Conclusion (2 min)
Q&A (34 min)

Bonus: Mish’s Manufacture Contacts (Text File)

How Mish Esthetics Academy Courses Work

Website Link:

Unlock access to your course in just a few simple steps! Here’s how:

Email for Your Mish Esthetics Academy Account:
During checkout, be sure to use the email address you want associated with your Mish Esthetics Academy account. This email is your key to accessing the course platform.
Already Have a Mish Esthetics Academy Account?
If you already have a Mish Esthetics Academy account with the email used at checkout, you’ll receive a welcome email confirming your enrollment. You can also simply log in to your Mish Esthetics Academy account, and the new course will be available under your account.
Account Setup for New Users:
If you’re new to Mish Esthetics Academy, you’ll receive an email with instructions to set up your account. Follow the steps to log in and get started.
Instant Access:
Your account will be automatically created upon purchase, and you’ll have immediate access to the course materials. Learn at your own pace with videos, resources, and interactive guides designed to help you succeed.